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Sender Reputation

When you send an email out or when someone sends you an email, the spam filtering systems work for the email and use complicated algorithms to determine whether the send messages are spam or not. If a system considers that you are sending spam through sender reputation check, your reputation score is lowered. Potentially, if your reputation goes down enough, spam systems will block your emails from reaching their intended destinations. So, a sender reputation is the sender based reputation score, where Internet Service Providers (ISPs) and mailbox providers give to your sending domain through analysis of many email related data sets.

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